Solutions for your business
Strategy and Implementation Foundation and Groove
Where optimisation is necessary.
I solve these sales problems in practice:
By tapping into new market potential and optimising sales processes, sales growth and profitability can be increased. Well-founded analyses help to effectively exploit growth opportunities.
Efficient structures and optimised processes are the key to high sales performance. Clear processes, effective controlling tools and flexible adaptability facilitate a customer-orientated and competitive approach.
Those who focus on customer added value instead of being product-orientated create real differentiation and a sustainable competitive advantage. A deep understanding of customer needs enables you to specifically customise offers and build long-term customer loyalty.
The introduction and optimisation of digital tools and end-to-end processes increases efficiency. This enables scalability and creates the basis for substantiated, data-driven decisions.
Clear targets and measurable key performance indicators (KPIs) create transparency and enable consistent management of the sales team. Development of employees and managers unleashes potential.
A closely integrated sales organisation that works effectively across departments ensures smooth processes and seamless market development. Close networking with development, production and service, for example, means that customer requirements can be identified and implemented more quickly.
Detailed market knowledge and customised strategies are the key to successfully opening up international markets. A targeted sales organisation increases effectiveness and global success.
My Offer
- Analysis and evaluation of existing business
- Analysis and evaluation of sales processes and sales structures
- Market and competitive analysis
- Strategic planning and implementation
- Sales strategy
- Product und pricing strategies
- Operational management
- Sales management
- Sales planning and sales channels
- Control of key performance indicators (KPIs)
- Optimisation of customer interaction and communication strategies
- Customer management, customer loyalty and CRM strategies
- Sales communication
- Sales development
- Training and coaching of sales teams and distribution partners
- Management of sales partners and distributors
- Development, optimisation and strategic realignment of sales organisations:
- Sales structures
- Sales processes
- Distribution channels
- Short-term stabilisation and increased efficiency
- Sustainable business performance
- Employee and management development
- Optimisation of end-to-end sales processes
- Introduction of digital sales tools
- Optimisation of digital sales tools
- Development of business models
- Product and company positioning
- Development of new business areas
- Introduction of innovative sales models and technologies
- Interdisciplinary team leadership
- Development of international markets
- Development, expansion and optimisation of international sales organisations
„Transformation is not a crisis response tool, but a preventative strategy that makes companies fit for the future.“
Dr. Bastian Marheineke. Interim Executive
Clients & industries
I have worked for TecDAX-listed companies, foreign subsidiaries, owner-managed companies and SMEs in a wide range of sectors. All companies had one thing in common: they developed and manufactured technologically innovative products that required explanation and distributed them worldwide.
Often, growth potential remained unutilised, customer orientation was not consistently implemented and future challenges were not actively tackled. And this is exactly where I come in.
My areas of application at a glance:
Company types
innovative and future-orientated
- Small and medium-sized enterprises (SMEs)
- Owner-managed companies and family businesses
- Start-ups
- operating nationally and internationally
- Plant and mechanical engineering
- Semiconductors
- Electronics
- Metal processing
- Automotive
- Sensors
- and many more.